Posted by: brandrevitalize | September 17, 2009

Process Involved in Reputation Management

Analyzing the existing situation of the company is the first step in the process of revitalizing the business. For that, proper research and analysis of the situation is necessary to reach a strategy that will be the best to change the positioning in a positive direction. The strategy will highlight the positive pages and bury the negative comments deep in the search index.

It is necessary to know the client’s specific goals and the target audience. Therefore, benchmark the current search engine positioning to know the clear status of the situation. This will help in planning the implementation time frame based on the analysis which will automatically benefit in brand revitalize of the company.

The proposed strategy with targeted keywords are approved by the client before including them in the program. For placing the selected keywords and phrases in search engines, a proper theme is decided by using design principles. The copywriters will optimize the content which will help in promoting the positive pages in the search results. This will be done by pushing the negative references off from the top numbers of the search results.

Different kinds of tags are created to target your keywords. The whole BrandRevitalize process is necessary to achieve positive results on search engines. Therefore, the sites are submitted to search engines and other directories. After submitting the sites, the actual monitoring commences which helps in tracking the positive results. The process of monitoring takes a little time as it takes approximately 2-8 weeks to get listed in search engines. The last step is to re-engineer the site content to improve the results. This is done by proper monitoring of the site and then analyzing it, which can help to rectify the weak points.

Visit the site Brandrevitalize.com for more information related to the process of building your reputation in the industry.

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